Red faces all round at the CBC as it is forced to backtrack over its attitude towards staffers maintaining blogs.

Last Friday, the Inside the CBC blog reported that new rules had been circulated on blogging. The document said that any CBC employee who wants to start a personal blog which “clearly associates them with CBC/Radio-Canada” now required their supervisor’s permission.

The dictate provoked an angry response from some CBC bloggers, as it was seen as CBC trying to control what they say. It even made it onto BoingBoing:

This is a jaw-dropping policy for a public service news agency to develop – requiring its employees to get permission to express their personal views is absolutely beyond the pale, especially for an institution nominally about freedom of expression.

Now it seems that the document is not a new policy imposed from above. According to Esther Enkin, acting Editor in Chief, it was just an early draft of proposed new guidelines which was “inadvertently passed on”.

In an effort to clarify matters, she says that there are currently no specific corporate policies in effect relating directly to blogging. But she adds that “there do exist HR, journalistic or other corporate policies that are relevant to blogging and these remain in effect.”

In addition to existing policies and the ad hoc advice of managers, we may yet try to provide some additional policy about the do’s and don’t’s of blogging in the coming months. Some of the dialogue that followed your initial posting may well be useful background in that context. In the meantime, if employees have questions, they should ask and we’ll give direction.

While this may help clear the waters, bloggers at CBC may be left wondering what is and isn’t allowed. Some have come up with their own blogging manifesto.

The issue at stake is transparency, and whether CBC as an organisation is ready for its staff to talk about the corporation, warts and all.