The Online News Association conference held in Washington DC brought together some of the brightest minds in digital journalism.

So as a journalism educator, I took advantage of the opportunity to pose the question to editors, professors and entrepreneurs – what do they want from journalism graduates?

The short video clips have been posted on PBS Mediashift. What was interesting was the consistency of the replies.

There was an recognition that key journalism values continue to be important, such as accuracy, curiosity and serving the public interest.

But these were not enough in a digital world. Graduates also needed to understand how the media environment was changing and be flexible enough to adapt to this change.

They needed to know about the collaboration, community and conversation taking place online. As blogger Robert Scoble put it in one of the interviews, this is “journalism plus”.