National Public Radio is one of the media success stories of the past year, with audiences at an all-time high.
Interest in the presidential election helped boost audiences to a record 21 million listeners per week, an increase of 9%.
NPR CEO Vivian Schiller says the rise is part of a long-term steady trend up, and NPR being described as the most successful hybrid of old and new media.
Schiller spoke about NPR’s strategy in her keynote at the NewsVision 2009 conference:
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